We Engage
Multicultural  Audiences
We help companies increase their
market share of the US Multicultural Market.
START NOW We help companies increase
their market share of the US
Multicultural Market.
We Move Multicultural
Audiences to Action
We have extensive experience engaging the US Latino Market
as well as Caribbean consumers.
START NOW We have extensive experience
engaging the US Latino Market
as well as Caribbean consumers.
START NOW
Go Beyond
Go LATAM
Our experience extends beyond the US into Latin America
for companies that seek services in the region through our
network of offices.
START NOW Our experience extends beyond the US
into Latin America for companies that
seek services in the region through
our network of offices.
START NOW

Who We Are

We are an ROI oriented and Full Service agency that specializes in the Latino & Caribbean markets. Our industry experience includes retail, consumer products, financial services, technology, telecommunications, and media, among others.

Based in Miami and with offices in Mexico, Guatemala, Colombia, Venezuela, Chile, and Argentina, we help clients grow their Latin American business.

Most of our area heads have functional experience within large agencies and corporations, which helps us create value for our clients.

jc

A CPA with a strong finance background for companies such as Sony Pictures, JC has incorporated an ROI and Data-Driven culture at PALM ERA.

cesar

Formerly Vice President of Planning at McCann WorldGroup México and at Gray México. Professor of Strategic Thinking at the Mexican Academy of Creativity, César has dedicated the last 20 years to developing brand, communication and innovation strategies.

augusto

A 25 year proven track record of developing successful, high profile, fully integrated US Hispanic/Multicultural marketing strategies for blue-chip brands such as Walmart Stores, Chase Bank, & MoneyGram International.

jorge

A Cannes Lion and EFFIE Award recipient, Jorge contributes 21 years of experience leveraging digital and innovation strategies with Publicis Groupe, McCann, and Coca-Cola Media House.

carina

An accomplished executive in demand generation, database building, e-mail marketing, and customer service with a 10-year tenure at IESA. Carina is passionate about team building.

humberto

15 years creating tech strategies that simplify experiences and drive business for clients such as AMEX and BANCOMEXT in Latam & US Latino. Humberto is also a fintech and startup world veteran; he understands that time is money.

santiago

With 20+ years of experience leading creative for DDB, Publicis, and Havas, Santiago was an early adopter of Content Marketing and Advertising for clients such as Nestle and Walmart. Recently Santiago won an Emmy for #GenerationSearch.

maria

Strategic planning and digital media specialist with B2B and B2C e-commerce expertise. Implemented audacious and innovative campaigns for brands like MasterCard and Liverpool.

juan

A two-time Emmy Award winner, Juan is a post-production savant with 16 years of experience in the most prestigious companies, leading pre and post-production departments for A&E, TLC, among others.

greta

10 years of hospitality and event management experience with such companies as Hard Rock Hotels and Liberty Global, Greta enhances the consumer experience by combining customer service and technology.

who-we-are
About

Agency Solutions

As a full-service omnichannel agency, we have the capability to provide end to end marketing solutions to our clients, making their day-to-day work simpler while increasing efficiency and achieving cost savings.

A high-level overview of our services include:

Market Intelligence Solutions

  • Quantitative Research
  • Qualitative Research
  • Insights Development
  • Strategic Planning
  • Branding Solutions
  • Analytics & KPI Development

Traditional Marketing Solutions

  • Branding and Promotional Campaigns
  • Product Launches
  • Media Buying: Print, Radio, OOH, TV
  • Events, POS Activations, Trade Shows
  • TV/Radio Production, Corporate and Promo Videos
  • Translations and Adaptations

Digital Marketing Solutions

  • Digital Creative Campaigns
  • Social Media Services
  • Websites, eCommerce, Ad Hoc Projects
  • Digital Media Planning & Buying
  • CRM, Email Marketing, Database Development
  • Promo Videos & Content Marketing

Market Intelligence Solutions

  • Quantitative Research
  • Qualitative Research
  • Insights Development
  • Strategic Planning
  • Branding Solutions
  • Analytics & KPI Development

Traditional Marketing Solutions

  • Branding and Promotional Campaigns
  • Product Launches
  • Media Buying: Print, Radio, OOH, TV
  • Events, POS Activations, Trade Shows
  • TV/Radio Production, Corporate and Promo Videos
  • Translations and Adaptations

Digital Marketing Solutions

  • Digital Creative Campaigns
  • Social Media Services
  • Websites, eCommerce, Ad Hoc Projects
  • Digital Media Planning & Buying
  • CRM, Email Marketing, Database Development
  • Promo Videos & Content Marketing

About
work

Multi Cultural 101

work
work

Our Work

Each brief and client need is different. However, we hope these examples will give you an idea of our capabilities for solving market challenges so that you will allow us to help your organization.

work
clients

Our Clients

Our really happy clients are companies that seek an agency that becomes an extension of their marketing team and understands their business as much as they understand advertising. These really happy clients also make decisions based on data, and the definition of our work success is not always “how much did people like a given campaign” but more about the ROI.

clients
clients

Testimonials

We thank our really happy clients for allowing us to share their experience

clients

Contact Us

We look forward to helping you and having the opportunity to add value to your organization.
Please leave us a note and we will be in touch shortly.

lets-talk

PALM ERA Marketing © 2016 – 2020